For Immediate Release: More Vegas Market News

Contact: Gary Glick
Powell Company
818-225-8011
gglick@powellcompany.com

Contact: Leslie Newby
Brand Communications, Inc.
336-207-4623

Powell Vegas Market Giveaways Include Top Innovative Products
iPod Touch, ASUS PC, Flat Screen TVs among Incentives Offered

Culver City, California - (January 17, 2008) - Powell Co. is expanding their successful incentive program to allow customers placing qualifying orders during the Las Vegas Furniture Market a choice of some of the top new innovative consumer electronic products, including the iPod Touch, the ultra-compact ASUS personal microcomputer, and a brand name 37-inch high-definition television. Retailers can qualify for these giveaways with orders starting at just $6,000.

The case goods, accent and occasional furniture importer had a record-breaking High Point Market in October, which it attributes to new product introductions, including their top-selling LittleMissMatched™ licensed youth collection, which will make its Las Vegas Market debut this month.

“Powell continues to put out some of the most innovative and exciting products in the furniture market,” said Tom Liddell, senior vice president of national sales for Powell, “so it makes sense to reward our dealers with incentives that are on the cutting edge of technology.”

The iPod Touch is one of the hottest consumer electronics products on the market today, combining the popular iPod with WiFi web browsing capabilities, digital photo storage and theatrical widescreen capabilities. The impressive 3.5-inch screen automatically re-orients itself however you hold the iPod, and the multi-touch screen makes it easy to navigate through videos, photos or audio books. This revolutionary design takes the iPod to a whole new level, and made it one of the best-selling gifts this holiday season.

The ASUS PC is one of the most portable, lightweight personal computers on the market, weighing in at less than two pounds, making it the perfect computer for the furniture buyer on the run. The PC features a compact seven-inch display and comes with 40 applications included, as well as with a webcam, high-speed Internet capabilities and high-quality sound.

The 37-inch LCD flat-screen HDTV features high-contrast ratios, precision colors, distortion-free images and fast response times, perfect for watching sports or movies with incredible clarity. And with a built-in surround sound audio processor, the sound will be as impressive as the picture on this HDTV.

Customers who claim the iPod or ASUS computer can take their incredibly portable devices with them from market; the HDTV will be shipped to customers’ homes.

Cutlines:

Powell Co. is giving away some of the hottest consumer electronics products as buyer incentives at the Las Vegas Furniture Market, including this incredibly portable ASUS computer, which weighs in at under 2 pounds.
Powell Company will be giving away the incredibly popular new iPod Touch, featuring WiFi capabilities and widescreen theatrical capabilities, as a buyer incentive at the Las Vegas Furniture Market.

ABOUT POWELL COMPANY
Founded in 1968, Powell Company has been a leading importer of design-driven, high-quality furnishings. Powell has long been regarded for its service-oriented culture, broad product offerings, multiple sourcing and delivery options and enjoys a reputation for reliability, integrity and honesty among its customers and peers in the home furnishings industry. Powell was acquired by Sun Capital Partners in 2007.


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